Social Media Specialist (1099 Independent Contractor)

Role Summary

We are seeking a Social Media Specialist (1099 contractor) to manage day-to-day social media publishing and community engagement. This role supports brand awareness and lead generation by creating content, monitoring trends, and responding to inbound messages in a professional, luxury-focused voice.

Preferred Qualifications & Experience

Experience as a social media specialist or similar position

Strong critical thinking, interpersonal, communication, time management, and problem-solving skills

Ability to use social media to drive impressions, brand awareness, and inbound inquiries

Excellent knowledge of major platforms including Facebook, Instagram, LinkedIn, and X/Twitter

Understanding of social media KPIs, web traffic metrics, and SEO

Experience with buyer persona and audience research

Familiarity with publishing tools and basic web design

Experience managing inbound inquiries via social platforms (community management + lead qualification)

Strong judgment and discretion working with high-net-worth/VIP clientele

Responsibilities

Develop and implement a corporate social media strategy aligned to Company goals

Encourage greater social media participation and engagement

Identify opportunities to influence public perception through audience engagement

Ensure proper Company representation across multiple social media platforms

Collaborate with marketing and content partners to support campaigns, launches, and initiatives

Connect with influencers, support giveaways, optimize social media accounts, and administer follower polls/surveys (as applicable)

Write post captions and create light content (photo/video) when needed in the absence of content creators

Monitor inbound messages and comments, respond using approved guidelines, and escalate qualified leads

Key Deliverables

Consistent publishing cadence across agreed platforms

Community management and timely responses during agreed coverage windows

Lead capture and qualification from social inquiries (logged in HubSpot)

Light KPI reporting and recommendations

Availability

Pilot is expected to start at up to 10 hours/week.

Standard coverage is Monday–Friday, 9:00am–6:00pm ET.

Flexibility is required based on workload; occasional weekends may be requested by mutual agreement.

Work is primarily remote; occasional on-site meetings in Orlando, FL may be requested.

Compensation (Hybrid Pay Pilot)

This role begins with a 45-day pilot using a hybrid compensation structure designed to align pay with results while the Company ramps revenue.

Commission (Primary Pay)

Contractor earns 15% of the Company’s broker fee actually collected for each social-sourced booking.

A booking is considered social-sourced when the lead originates from a social media DM/comment/form and is logged in HubSpot as sourced from social.

Commission is paid only after the client payment clears.

No cap on commission.

Deferred Base (Capped Accrual)

Contractor accrues $55/hour for approved work time, up to 10 hours/week, with a total pilot cap of $1,650.

The accrued base becomes payable only if at least one social-sourced booking closes and client payment clears during the pilot.

If no social-sourced booking closes by the end of the pilot, the accrued base is waived.

Note: Full compensation terms, definitions, and payment timing will be documented in the Independent Contractor Agreement (Exhibit A).

You’ll Love Working With Us Because

We’re a growing team passionate about our vision and mission

Your work will have real purpose and a positive impact

You’ll be building on the ground floor of an incredible opportunity